Private One-on-One Focus on Your Goals
Our team is ready to focus on you and your specific opportunities.
✅ Increase number of conversations and subsequently your leads
✅ Save time and be more productive. Co-develop custom personal LinkedIn checklists and an action plan for you
✅ Leverage events, relationships, and content.
✅ Optimize your assets such as company content, unique connections, special events, or LinkedIn Sales Navigator
LinkedIn Social Selling
Private Consulting Program
👉 Private and personalized focus on you with a leading global LinkedIn advisor
👉 Focused on your unique goals
👉 Identifying and leveraging your brand and network assets
👉 LinkedIn features and steps are demonstrated in live on-screen environment
👉 Personalized homework and accountability
👉 Scheduled at a mutually agreeable time
👉 Video recording or transcript of meetings can be made available upon request
👉 Receive a copy of Sandra's book LinkedIn for Personal Branding or Jumpstart Your LinkedIn Profile
New to Sales
Get started early. Find and engage with your best prospects. Learn how to leverage LinkedIn to advance your sales opportunities.
Experienced Sellers
Your prospects have changed and you are adapting to the new buyer. Upgrade your sales efforts with LinkedIn.
Sales Managers
Lead the way. Learn how to coach your team to greater success.
Frequently Asked Questions
What topics will we cover together?
Our work depends on your sales goals. We will work on finding new prospects and deepening relationships with customers and partners. Our work together will likely include a focus on your profile, expanding your strategic selling network, leveraging referral, content, and events. Your sales goals will drive our work.
Will you help me leverage my premium account?
Yes, Sandra can help you with premium or Sales Navigator. However, a premium account is not required for us to work together.
What is Sandra's philosophy about selling on LinkedIn?
Sandra teaches a "be the friend first" strategy which is all about relationship building. She will not teach or recommend any spammy or automated messaging tactics.
What happens if I am unhappy with my purchase?
If you are unhappy after our first personalized consulting meeting, notify Sandra for a full refund - or to create a path for a new direction with the consulting. At any time, feel free to provide feedback to Sandra if ever needed. Our goal is your complete satisfaction.
How do I schedule my first appointment?
Upon purchasing a consulting block, you'll receive further instructions on how to book a time for your appointment.
Can I purchase consulting time more than once?
Absolutely! If you find yourself in need of consulting more than once, simply purchase it again. If you have a large goal, we may work together for an extended time period and this consulting program can be reordered many times very easily.
About Sandra Long
Sandra Long is a leading global independent LinkedIn consultant, instructor, and speaker. She is the author of the best-selling book, LinkedIn for Personal Branding: The Ultimate Guide.
Sandra was the first speaker to share her ideas about LinkedIn on the TEDx stage in 2019. Her talk was called LinkedIn Community: A Superpower Hiding in Plain Sight.
She is also the President of Post Road Consulting LLC. The company’s clients include sales teams, companies, executives, HR teams, universities, and associations.
Sandra is a graduate of the University of Rochester. She is a professional member of the National Speakers Association, and a board member for the New England chapter.
Program Flow
This program is a very interactive hands-on program that adapts to client needs. However, we like to start with your brand presence, which we call "Impress" and then build a strategic selling network called "Connect."
We also focus on prospecting "Prospect" and messaging "Message" and content engagement "Engage."
Finally, we work on making you READY by creating or adapting daily and weekly routines.
All the while, expect to have homework assignments and deliverables.
Partial List of Learning Topics
"Be the Friend First" Social Selling
✅ Prospect and market research
✅ Buyer-focused profile and content
✅ Leverage YOUR unique brand assets on LinkedIn
✅ Prospect Warm-up strategies
✅ Multi-channel communications
✅ Personal and Page Engagement
✅ Building a Strategic Selling network. Building relationships.
✅ Introductions, referrals, and recommendations
✅ Event networking
✅ Follow-up Strategies
✅ Friendly Messaging Strategies and Best Practices
✅ Advanced Searches for People, Content, Companie, and more
✅ Implementing the 80/20 Principle for Content
✅ Content types
✅ Content Idea Generation
✅ Being Visible and "Top of Mind"
✅ Additional Sales Navigator-specific Topics
Sales Navigator Training
Sales Navigator training is offered after at least one Social Selling program delivery. (It is considered an "add-on" virtual workshop.) This is a two-hour hands-on intensive program that will
✅ Explain and demonstrate all unique features
✅ Show how to optimize the account and set up
✅ Provide you with best practices and strategies
